I love playing games on a console. Yet, I buy far more games for mobile devices then do for my console. Any idea why that is? Simply put: Games are expensive. Yes, a $1.99 game might not be as long or as graphically impressive as a $59.99 PS3 game, but chances are I have an extra $1.99 in my pocket; its rare I can say the same for $59.99. The last few years have brought amazing advancements in gaming technology, but at a great financial cost to the gamer. OUYA is out to change all that.
What the geniuses behind this project have realized is that smartphones and tablets are getting all the new titles, and some of the best. Most creative gamemakers are focused on mobile and social games because those platforms are more developer-friendly. In contrast, the console market is actually pushing developers away by restricting creativity.
So what should we do just be content to play games on our phones and tablets? Of course not, why did you buy that full HD TV with digital surround sound? So the solution could well be the OUYA. It’s a new game console for your TV, powered by Android. It aims to be inexpensive to buy from the get go. They will also give developers access to their open design so they can produce their own games. Every OUYA console is a dev kit. No need to purchase a license or an SDK. It’s built on Android, so developers already know how it works.
Like what you hear so far? They are asking for a little help to make this a reality. Think you could provide some of the following help?
- Convert their prototype to production-ready models and get all the regulatory approvals.
- Deliver developer kits (for early developers so they can have games on day one, though every console will include an SDK from launch).
- Place the first production orders (they are working with a manufacturing firm with lots of game hardware experience, but need to know how many to make!).
- Ideally, fund some initial game development (i.e., 1st-party games).
Visit their official Kickstarter page for more information on OUYA.
We will be keeping a close eye on this project and will keep you updated on its progress